SavvyWordSmith

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Email campaign writing

Good Guys Campaign CAMPAIGN: “Good Guys” email series  MY ROLE: Developed “Good Guys” concept and wrote copy for HMTL email series that featured hero duo teams from classic TV shows. Brought the characters to life through illustration.  VIEW SITE Project Details Classic T.V. duo characters were brought back to life in an email series that …

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Writing social media ads & design concept

Fall back 70s Rainier beeeeeeeer commercials and the SNL T.V. show, popular in the 70s, became the theme of a social media campaign promoting a class reunion.  Social Media Event PROJECTS: Website, Emails, Invitation, Flyers, Event Promotion MY ROLE: Copywriter, designer, social media strategist, event planner Project Details

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